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        <title>MedWorm Tags: #epharma</title>
        <description>MedWorm provides a medical RSS filtering service. Over 6000 RSS medical sources are combined and output via different filters. This feed contains the latest medical blog items that have been tagged with '#epharma'.</description>
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        <lastBuildDate>Tue, 04 May 2010 18:47:28 +0100</lastBuildDate>
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            <title>Save the Date - Multi Channel Pharma Marketing Event</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 28 Apr 2010 14:40:00 +0100</pubDate>
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            <title>Hospital factors in iPad technology</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Fri, 23 Apr 2010 14:30:00 +0100</pubDate>
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            <title>Where does Pharma start their social media strategy?</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Tue, 20 Apr 2010 15:27:00 +0100</pubDate>
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            <title>Number of Registered Twitter Users Surpass 100 Million</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Wed, 14 Apr 2010 20:51:00 +0100</pubDate>
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            <title>What did people have to say about the 9th Annual ePharma Summit?</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Tue, 13 Apr 2010 13:00:00 +0100</pubDate>
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            <title>Biotech is still Lagging in Social Media Use</title>
            <link>http://www.medworm.com/index.php?rid=3433168&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F1Vufs3-Fqd4%2Fbiotech-is-still-lagging-in-social.html</link>
            <description>(Source: ePharma Summit)</description>
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            <pubDate>Thu, 01 Apr 2010 16:47:00 +0100</pubDate>
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            <title>Official Call For Papers: Multi Channel Pharma Marketing Congress</title>
            <link>http://www.medworm.com/index.php?rid=3420759&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FFBvzapWXCW8%2Fofficial-call-for-papers-multi-channel.html</link>
            <description>(Source: ePharma Summit)</description>
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            <pubDate>Tue, 30 Mar 2010 13:00:00 +0100</pubDate>
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            <title>Internet has more influence on healthcare decisions than other mediums</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Mon, 29 Mar 2010 15:29:00 +0100</pubDate>
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            <title>Study Shows Europe Leading in Health Related Social Media Use</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Fri, 26 Mar 2010 15:01:00 +0100</pubDate>
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            <title>9th Annual ePharma Summit: Full Video Presentations Available</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Thu, 25 Mar 2010 14:25:00 +0100</pubDate>
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            <title>Could social networking be used more than the telephone?</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Wed, 24 Mar 2010 20:28:00 +0100</pubDate>
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            <title>Complimentary Web Seminar tomorrow: Leverage Facebook to Improve Brand Awareness and Promote Patient Advocacy</title>
            <link>http://www.medworm.com/index.php?rid=3395369&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FUTv4Q9AsIBA%2Fcomplimentary-web-seminar-tomorrow.html</link>
            <description>(Source: ePharma Summit)</description>
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            <pubDate>Tue, 23 Mar 2010 14:02:00 +0100</pubDate>
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            <title>eHealth ready to move?</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Tue, 16 Mar 2010 19:39:00 +0100</pubDate>
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            <title>Complimentary Web Seminar: Leverage Facebook to Improve Brand Awareness and Promote Patient Advocacy</title>
            <link>http://www.medworm.com/index.php?rid=3346725&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F6PNIjeAC2iY%2Fcomplimentary-web-seminar-leverage.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Mon, 08 Mar 2010 19:34:00 +0100</pubDate>
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            <title>Progressive Rx Faces challenges with Google</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Tue, 23 Feb 2010 17:41:00 +0100</pubDate>
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            <title>The iPad for Healthcare</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Thu, 18 Feb 2010 18:16:00 +0100</pubDate>
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            <title>Epharma Summit 2010 Christiane Truelove on Waiting on the FDA</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Fri, 12 Feb 2010 19:32:00 +0100</pubDate>
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            <title>ePharma Summit: Day 2 in pictures</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 10 Feb 2010 22:00:00 +0100</pubDate>
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            <title>ePharma Summit 2010: Case Study: Speed to Impact: Creating a BIG Market On a Budget</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 10 Feb 2010 19:07:00 +0100</pubDate>
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            <title>ePharma Summit 2010: Creating Value in Non-Personal Promotion</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 10 Feb 2010 17:47:00 +0100</pubDate>
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            <title>ePharma Summit 2010: Optimize Your Integrated Promotional Channel Mix</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 10 Feb 2010 17:33:00 +0100</pubDate>
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            <title>Waiting for Goduidance</title>
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            <description>In ACT I of Samuel Beckett's play Waiting for Godot (rhymes with go) the character Estragon looks about and says to Vladimir, the other main character in the play: &quot;Charming spot.&quot; (He turns, advances to front, halts facing auditorium.) &quot;Inspiring prospects.&quot; (He turns to Vladimir.) &quot;Let's go.&quot;Vladimir says: &quot;We can't.&quot;Estragon: &quot;Why not?&quot;Vladimir: &quot;We're waiting for Godot.&quot;I was reminded of this play while listening to a panel discussion yesterday at the 9th Annual ePharma Summit in Philadelphia. At least one panel member -- a pharmaceutical marketer who shall remain anonymous -- advised attendees not to wait for the FDA to publish its much anticipated guidelines regarding regulation of pharmaceutical marketing on the Internet and social media sites.&quot;If you are expecting clarity in any ki...</description>
            <author>Pharma Marketing Blog</author>
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            <pubDate>Wed, 10 Feb 2010 16:27:00 +0100</pubDate>
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            <title>ePharma Summit 2010: Use Online Video &amp; Social Media to Drive Measurable Return</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 10 Feb 2010 15:55:00 +0100</pubDate>
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            <title>ePharma Summit 2010: Pharma on YouTube</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Wed, 10 Feb 2010 15:46:00 +0100</pubDate>
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            <title>Epharma Summit 2010 Russ Ward of Pixels &amp; Pills on Next Steps for the FDA</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 10 Feb 2010 03:48:00 +0100</pubDate>
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            <title>Epharma Summit 2010 John Mangano of ComScore on the Importance of Metrics</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Wed, 10 Feb 2010 03:42:00 +0100</pubDate>
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            <title>ePharma Summit 2010: Day 1 In Pictures</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 10 Feb 2010 03:41:00 +0100</pubDate>
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            <title>Epharma Summit 2010 Steve Woodruff of Impactiviti on eHarmony and the FDA</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Wed, 10 Feb 2010 03:39:00 +0100</pubDate>
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            <title>ePharma Summit 2010: Maximizing Your Returns Online</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Wed, 10 Feb 2010 03:31:00 +0100</pubDate>
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            <title>ePharma Summit 2010 Guy Mastrion on How Design Can Help Pharma Companies Communicate Better</title>
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            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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            <pubDate>Wed, 10 Feb 2010 03:31:00 +0100</pubDate>
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            <title>Epharma Summit 2010 Anatomy of a Great Online Creative</title>
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            <title>Epharma Summit 2010 Interview: Straight from the Doctor’s Mouth</title>
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            <title>Epharma Summit 2010 Physician Portals: Just Say No</title>
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            <title>ePharma Summit 2010: The Healthcare Overhaul—Evaluating What It All Means for the Industry</title>
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            <title>ePharma Summit: Chairman’s Address</title>
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            <title>ePharma Summit 2010: Implementing New and Innovative Communication Channels to Deliver Relevant Customer Messaging</title>
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            <title>ePharma Summit 2010: Value-Add Beyond the Pill - The Digital Opportunity to Generate Patient Advocacy and Build Meaningful Differentiation with HCPs</title>
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            <description>(Source: ePharma Summit)</description>
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            <description>(Source: ePharma Summit)</description>
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            <description>(Source: ePharma Summit)</description>
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            <title>2010 Trends to Watch: Healthcare Technology</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>ePharma Summit 2010:  Conference Producer Welcome</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>ePharma Summit: Opening Reception</title>
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            <title>Lights, Camera, Health! New Study Shows Online Health Videos Drive Consumers to Take Action</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Joining the Conversation: Quick Social Media Tips for Pharma</title>
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            <title>ePharma: What's Working, What's Not, &amp; What's Next</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Will you be taking one of the final seats at the ePharma Summit?</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>NY Governor Patterson Pushes for Pharma Gift Bans</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Pfizer Offers &quot;No Strings Attached&quot; Grant to Stanford Doc Continuing Ed Program</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Can Web 2.0 Truly Improve Health Care?</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Utah looking at offering perscriptions online</title>
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            <description>(Source: ePharma Summit)</description>
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            <description>(Source: ePharma Summit)</description>
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            <title>Pharma Enterprise 2.0 in 2010</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Happy Holidays from the ePharma Summit!</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>ePharma Summit Podcast: Monique Levy</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Senate rejects Dorgan's plan to import low-cost drugs</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Would you like to guest blog from the ePharma Summit?</title>
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            <title>Hear from the experts about the FDA's recent meeting on online Pharma communication</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Social Networking and PHRs are Changing Healthcare</title>
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            <title>British Docs Warned About Facebook</title>
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            <title>Free Web Seminar - Leveraging Health: Driving Dividends through Value-Based Reimbursement Designs in More Costly Drug Delivery Products</title>
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            <title>What Does the Future Hold for ePharma?</title>
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            <title>FDA Hearings Underway in DC</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Drug industry presses FDA to allow more online ads</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Intel Releases its Own &quot;Text&quot; Reader for the Health Care Market</title>
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            <title>AstraZeneca is joining the conversation</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Novo Nordisk re-launches hemophilia campaign</title>
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            <title>Archived Webinar: Shifting Media, Shifting Minds – Optimize Online Engagement</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Talking to Pharma, Online and Offline</title>
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            <description>There are so many great events around empowered patients and consumer-driven healthcare in the Fall. It also being soccer season, the kickoff of the school year, and time for nearly every existing Jewish holiday, I can&amp;#8217;t possibly attend as many as I&amp;#8217;d like to.  This makes me especially thankful to have some good D-blogger [...] (Source: Diabetes Mine)</description>
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            <title>Complimentary Webinar: Shifting Media, Shifting Minds – Optimize Online Engagement</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Chris Anderson, Editor in Chief of Wired magazine will be at ePharma 2010!</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Widget Wonderland at FDA-Who Knew?</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Dr. David Blumenthal's view on medical records</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Free Webinar Tomorrow: Overcoming the Challenges of Government Pricing, Compliance Reporting and Medicaid Rebate Processing</title>
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            <description>(Source: ePharma Summit)</description>
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            <pubDate>Wed, 14 Oct 2009 13:36:00 +0100</pubDate>
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            <title>Complimentary Web Seminar: Shifting Media, Shifting Minds</title>
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            <title>New Multi-Marketing Channel Strategies for Pharma</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>FDA To Hold Hearings On Social-Media Use By Drug Makers</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Microsoft releases My Heatlh Info</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Registration open for ePharma Summit the most innovative digital marketing event for Pharma</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Electronic records adopted by New York Hosptial</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Future doctors and their current online lives</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Online perscriptions present growing problem</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>CDC uses social media to distribute health incformation</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>New widget helps NY doctors treat AIDS</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>Anthem Blue Cross and Blue Shield in Wisconsin Harnesses Social Media to Interact with Members</title>
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            <description>(Source: ePharma Summit)</description>
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            <title>A Glimpse at a World Without Rules in Pharma Marketing</title>
            <link>http://www.medworm.com/index.php?rid=2778691&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FIKzN4Uez9ag%2Fglimpse-at-world-without-rules-in.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2778691</comments>
            <pubDate>Tue, 08 Sep 2009 20:27:00 +0100</pubDate>
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            <title>Friending Doctors on Social Networks..Is it a good thing?</title>
            <link>http://www.medworm.com/index.php?rid=2762151&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F8z6JDHDa35c%2Ffriending-doctors-on-social-networksis.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2762151</comments>
            <pubDate>Thu, 03 Sep 2009 16:56:00 +0100</pubDate>
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            <title>Minnesota helps citizens online</title>
            <link>http://www.medworm.com/index.php?rid=2758131&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FAh_LZwH5Fok%2Fminnesota-helps-citizens-online.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2758131</comments>
            <pubDate>Wed, 02 Sep 2009 15:46:00 +0100</pubDate>
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            <title>Pharma Companies are Launching YouTube Channels</title>
            <link>http://www.medworm.com/index.php?rid=2752134&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F2mKBxtJEgTY%2Fpharma-companies-are-launching-youtube.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2752134</comments>
            <pubDate>Mon, 31 Aug 2009 19:32:00 +0100</pubDate>
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            <title>Some online health appoints proven to be effective</title>
            <link>http://www.medworm.com/index.php?rid=2744295&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FN5UV7WNbSAI%2Fsome-online-health-appoints-proven-to.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2744295</comments>
            <pubDate>Fri, 28 Aug 2009 19:30:00 +0100</pubDate>
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        <item>
            <title>Is Web 2.0 Past its Hype Cycle in Pharma?</title>
            <link>http://www.medworm.com/index.php?rid=2738006&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F_y8W2oXd4KU%2Fis-web-20-past-its-hype-cycle-in-pharma_26.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2738006</comments>
            <pubDate>Wed, 26 Aug 2009 20:40:00 +0100</pubDate>
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            <title>Many turning to online health insurance websites</title>
            <link>http://www.medworm.com/index.php?rid=2734265&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FHzcYL-Z4VuE%2Fmany-turning-to-online-health-insurance.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2734265</comments>
            <pubDate>Tue, 25 Aug 2009 15:36:00 +0100</pubDate>
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            <title>Online Psychiatric Counseling Appears Effective</title>
            <link>http://www.medworm.com/index.php?rid=2730356&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F6YvqlOfHQxI%2Fonline-psychiatric-counseling-appears.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2730356</comments>
            <pubDate>Mon, 24 Aug 2009 16:15:00 +0100</pubDate>
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            <title>Utah offers online health insurance marketplace</title>
            <link>http://www.medworm.com/index.php?rid=2719967&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2Fv8A-q1aTGfU%2Futah-offers-online-health-insurance.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2719967</comments>
            <pubDate>Thu, 20 Aug 2009 21:00:00 +0100</pubDate>
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            <title>Cloud Computing in Healthcare</title>
            <link>http://www.medworm.com/index.php?rid=2712352&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FtsKtREJcLzk%2Fcloud-computing-in-healthcare.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2712352</comments>
            <pubDate>Tue, 18 Aug 2009 20:26:00 +0100</pubDate>
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            <title>Online site launched to help new parents</title>
            <link>http://www.medworm.com/index.php?rid=2709385&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FINP6upX167g%2Fonline-site-launched-to-help-new.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2709385</comments>
            <pubDate>Mon, 17 Aug 2009 16:51:00 +0100</pubDate>
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            <title>297 + More? Hospitals on Social Media</title>
            <link>http://www.medworm.com/index.php?rid=2695619&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FCplxaVY7Nwc%2F297-more-hospitals-on-social-media.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2695619</comments>
            <pubDate>Wed, 12 Aug 2009 14:10:00 +0100</pubDate>
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        <item>
            <title>Social Media and Pharma: Spurring Engagement and Collaboration</title>
            <link>http://www.medworm.com/index.php?rid=2691764&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FUDLauF_Rbfk%2Fsocial-media-and-pharma-spurring.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
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        <comments>http://www.medworm.com/rss/comments.php?id=2691764</comments>
            <pubDate>Tue, 11 Aug 2009 13:52:00 +0100</pubDate>
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        <item>
            <title>SEO Plays a Big Factor in Online Health</title>
            <link>http://www.medworm.com/index.php?rid=2688907&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F1Aw8xckVGkU%2Fseo-plays-big-factor-in-online-health.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2688907</comments>
            <pubDate>Mon, 10 Aug 2009 20:50:00 +0100</pubDate>
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        <item>
            <title>Learning from other online health communities</title>
            <link>http://www.medworm.com/index.php?rid=2682126&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FoRUZa7d9mVI%2Flearning-from-other-online-health.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2682126</comments>
            <pubDate>Fri, 07 Aug 2009 20:09:00 +0100</pubDate>
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        <item>
            <title>Online hospital ratings</title>
            <link>http://www.medworm.com/index.php?rid=2671094&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FJl3Mf2vW2Yw%2Fonline-hospital-ratings.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2671094</comments>
            <pubDate>Tue, 04 Aug 2009 14:38:00 +0100</pubDate>
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        <item>
            <title>Reactions to Receiving Results From Online Genetic Testing</title>
            <link>http://www.medworm.com/index.php?rid=2660943&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F0YjhcZsMGnY%2Freactions-to-receiving-results-from.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2660943</comments>
            <pubDate>Fri, 31 Jul 2009 17:02:00 +0100</pubDate>
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        <item>
            <title>Pfizer joins Twitter</title>
            <link>http://www.medworm.com/index.php?rid=2657895&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F-L6foIrKDKE%2Fpfizer-joins-twitter.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2657895</comments>
            <pubDate>Thu, 30 Jul 2009 16:33:00 +0100</pubDate>
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        <item>
            <title>A look at online health diagnosis</title>
            <link>http://www.medworm.com/index.php?rid=2645546&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FOmqKV93U2B8%2Flook-at-online-health-diagnosis.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2645546</comments>
            <pubDate>Mon, 27 Jul 2009 18:05:00 +0100</pubDate>
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        <item>
            <title>Department of Defense testing out online health records</title>
            <link>http://www.medworm.com/index.php?rid=2638005&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FaYTjsgOixOc%2Fdepartment-of-defense-testing-out.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2638005</comments>
            <pubDate>Fri, 24 Jul 2009 18:34:00 +0100</pubDate>
            <guid isPermaLink="false">2638005</guid>        </item>
        <item>
            <title>Why physicians may never have their own Facebook</title>
            <link>http://www.medworm.com/index.php?rid=2634659&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FGCjF0zuuOM4%2Fwhy-physicians-may-never-have-their-own.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2634659</comments>
            <pubDate>Thu, 23 Jul 2009 14:50:00 +0100</pubDate>
            <guid isPermaLink="false">2634659</guid>        </item>
        <item>
            <title>Pediatrics in Practice launch education system</title>
            <link>http://www.medworm.com/index.php?rid=2630367&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FrlUdixSnCOc%2Fpediatrics-in-practice-launch-education.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2630367</comments>
            <pubDate>Wed, 22 Jul 2009 16:47:00 +0100</pubDate>
            <guid isPermaLink="false">2630367</guid>        </item>
        <item>
            <title>Google Health adds &quot;End of Life&quot; wishes.</title>
            <link>http://www.medworm.com/index.php?rid=2614068&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FszQPTH5OI1M%2Fgoogle-health-adds-end-of-life-wishes.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2614068</comments>
            <pubDate>Fri, 17 Jul 2009 15:54:00 +0100</pubDate>
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        <item>
            <title>Will it Ever be Acceptable for Pharma Marketers to Use Behavioral Targeting?</title>
            <link>http://www.medworm.com/index.php?rid=2611168&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F5_-r9mi3QxQ%2Fwill-it-ever-be-acceptable-for-pharma.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2611168</comments>
            <pubDate>Thu, 16 Jul 2009 20:15:00 +0100</pubDate>
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        <item>
            <title>Diabetes Copany Utilizes Twitter</title>
            <link>http://www.medworm.com/index.php?rid=2602213&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FynMCBvyiLlg%2Fdiabetes-copany-utilizes-twitter.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2602213</comments>
            <pubDate>Tue, 14 Jul 2009 19:45:00 +0100</pubDate>
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        <item>
            <title>ePharma Summit 2010 Call for Presenters</title>
            <link>http://www.medworm.com/index.php?rid=2598479&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FCbrYOQOoFRs%2Fepharma-summit-2010-call-for-presenters.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2598479</comments>
            <pubDate>Mon, 13 Jul 2009 15:49:00 +0100</pubDate>
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            <title>Want to Reach Physicans on Social Networks? Use Facebook.</title>
            <link>http://www.medworm.com/index.php?rid=2591704&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2Fw4ynUxQyIh4%2Fwant-to-reach-physicans-on-social.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2591704</comments>
            <pubDate>Fri, 10 Jul 2009 20:40:00 +0100</pubDate>
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            <title>CDC creates tool to track chronic diseases</title>
            <link>http://www.medworm.com/index.php?rid=2588439&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FoNfbl0thb-E%2Fcdc-creates-tool-to-track-chronic.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2588439</comments>
            <pubDate>Thu, 09 Jul 2009 14:26:00 +0100</pubDate>
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            <title>China sets rules for online health sites</title>
            <link>http://www.medworm.com/index.php?rid=2576866&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2Fc6mgX5TiMNw%2Fchina-sets-rules-for-online-health.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2576866</comments>
            <pubDate>Mon, 06 Jul 2009 14:21:00 +0100</pubDate>
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            <title>Pharma &amp; Social Media: Understanding the Medium</title>
            <link>http://www.medworm.com/index.php?rid=2571201&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FvBRg3dQFoAU%2Fpharma-social-media-understanding.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2571201</comments>
            <pubDate>Thu, 02 Jul 2009 14:21:00 +0100</pubDate>
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            <title>Company looks to Health 2.0</title>
            <link>http://www.medworm.com/index.php?rid=2556347&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2F2hWMhA9sF8s%2Fcompany-looks-to-health-20.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2556347</comments>
            <pubDate>Tue, 30 Jun 2009 15:17:00 +0100</pubDate>
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        <item>
            <title>Hoffman La Roche is severing its ties to Big Pharma.</title>
            <link>http://www.medworm.com/index.php?rid=2553226&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2FhNkDk4n2A2A%2Fhoffman-la-roche-is-severing-its-ties.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2553226</comments>
            <pubDate>Mon, 29 Jun 2009 16:13:00 +0100</pubDate>
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        <item>
            <title>What do pharma companies use Twitter for?</title>
            <link>http://www.medworm.com/index.php?rid=2528153&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2Fbt64c1TmdHU%2Fwhat-do-pharma-companies-use-twitter.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2528153</comments>
            <pubDate>Fri, 26 Jun 2009 16:42:00 +0100</pubDate>
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        <item>
            <title>Turning online for health information</title>
            <link>http://www.medworm.com/index.php?rid=2517413&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2FtPRGaZNkucs%2Fturning-online-for-health-information.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2517413</comments>
            <pubDate>Thu, 25 Jun 2009 17:03:00 +0100</pubDate>
            <guid isPermaLink="false">2517413</guid>        </item>
        <item>
            <title>HealthDataRights looks to help patients</title>
            <link>http://www.medworm.com/index.php?rid=2513149&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2FNA3r1Vbq5G0%2Fhealthdatarights-looks-to-help-patients.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2513149</comments>
            <pubDate>Wed, 24 Jun 2009 21:13:00 +0100</pubDate>
            <guid isPermaLink="false">2513149</guid>        </item>
        <item>
            <title>Online users look to UGC content</title>
            <link>http://www.medworm.com/index.php?rid=2513150&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2FOB0MgJG8yWU%2Fonline-users-look-to-ugc-content.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2513150</comments>
            <pubDate>Mon, 22 Jun 2009 15:01:00 +0100</pubDate>
            <guid isPermaLink="false">2513150</guid>        </item>
        <item>
            <title>Obama to Propose Health Cost Cuts</title>
            <link>http://www.medworm.com/index.php?rid=2513151&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2FGzwv8lw7IKY%2Fobama-to-propose-health-cost-cuts.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2513151</comments>
            <pubDate>Fri, 19 Jun 2009 16:19:00 +0100</pubDate>
            <guid isPermaLink="false">2513151</guid>        </item>
        <item>
            <title>Lots of promise in healthcare IT</title>
            <link>http://www.medworm.com/index.php?rid=2474177&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2FG4xCu9AGYlM%2Flots-of-promise-in-healthcare-it.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2474177</comments>
            <pubDate>Fri, 12 Jun 2009 15:00:00 +0100</pubDate>
            <guid isPermaLink="false">2474177</guid>        </item>
        <item>
            <title>Meetings Drive Business</title>
            <link>http://www.medworm.com/index.php?rid=2474178&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2F2QuLfK3xLzw%2Fmeetings-drive-business.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2474178</comments>
            <pubDate>Thu, 11 Jun 2009 14:17:00 +0100</pubDate>
            <guid isPermaLink="false">2474178</guid>        </item>
        <item>
            <title>The value of a simple page</title>
            <link>http://www.medworm.com/index.php?rid=2469956&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FEPharmaSummit%2F%7E3%2FApKj-hM-rNs%2Fvalue-of-simple-page.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2469956</comments>
            <pubDate>Tue, 09 Jun 2009 15:05:00 +0100</pubDate>
            <guid isPermaLink="false">2469956</guid>        </item>
        <item>
            <title>NYC Health Department buys Google Ads</title>
            <link>http://www.medworm.com/index.php?rid=2453185&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2Fxu1h8SGSuvM%2Fnyc-health-department-buys-google-ads.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2453185</comments>
            <pubDate>Thu, 04 Jun 2009 15:06:00 +0100</pubDate>
            <guid isPermaLink="false">2453185</guid>        </item>
        <item>
            <title>Need to Check Your Cholesterol? There Will Be an App for That</title>
            <link>http://www.medworm.com/index.php?rid=2453186&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2Fs0KKhY6Nx3k%2Fneed-to-check-your-cholesterol-there.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2453186</comments>
            <pubDate>Wed, 03 Jun 2009 13:35:00 +0100</pubDate>
            <guid isPermaLink="false">2453186</guid>        </item>
        <item>
            <title>Web 3.0 in Pharma</title>
            <link>http://www.medworm.com/index.php?rid=2442746&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F4Vw7r8ha_A4%2Fweb-30-in-pharma.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2442746</comments>
            <pubDate>Thu, 28 May 2009 20:45:00 +0100</pubDate>
            <guid isPermaLink="false">2442746</guid>        </item>
        <item>
            <title>Live broadcasting from your surgery</title>
            <link>http://www.medworm.com/index.php?rid=2442747&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FkqFYHC1xQKc%2Flive-broadcasting-from-your-surgery.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2442747</comments>
            <pubDate>Wed, 27 May 2009 14:05:00 +0100</pubDate>
            <guid isPermaLink="false">2442747</guid>        </item>
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            <title>Washington and Oregon looking to online health records</title>
            <link>http://www.medworm.com/index.php?rid=2442748&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F_iL18XUN9MQ%2Fwashington-and-oregon-looking-to-online.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2442748</comments>
            <pubDate>Tue, 26 May 2009 20:54:00 +0100</pubDate>
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        <item>
            <title>Trusera will close May 27</title>
            <link>http://www.medworm.com/index.php?rid=2442749&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FNot59uS2qd4%2Ftrusera-will-close-may-27.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2442749</comments>
            <pubDate>Thu, 21 May 2009 15:47:00 +0100</pubDate>
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            <title>CNBC:  GSK &amp; Pharma's Foray Into The Blogosphere</title>
            <link>http://www.medworm.com/index.php?rid=2424494&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FuA0tX_iql10%2Fcnbc-gsk-pharmas-foray-into-blogosphere.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2424494</comments>
            <pubDate>Wed, 20 May 2009 14:04:00 +0100</pubDate>
            <guid isPermaLink="false">2424494</guid>        </item>
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            <title>Texting to provide answers</title>
            <link>http://www.medworm.com/index.php?rid=2415798&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F4bEfGp76f10%2Ftexting-to-provide-answers.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2415798</comments>
            <pubDate>Mon, 18 May 2009 16:40:00 +0100</pubDate>
            <guid isPermaLink="false">2415798</guid>        </item>
        <item>
            <title>Web 2.0 and Communication</title>
            <link>http://www.medworm.com/index.php?rid=2406164&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F5IQhLWMiRRI%2Fweb-20-and-communication.html</link>
            <description>(Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2406164</comments>
            <pubDate>Wed, 13 May 2009 18:07:00 +0100</pubDate>
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        <item>
            <title>Inspire.com's contribution to ePharma</title>
            <link>http://www.medworm.com/index.php?rid=2390392&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FZ-WZqsmVH6Q%2Finspirecoms-contribution-to-epharma.html</link>
            <description>Over at 1800blogger.com, they recently had a chance to set down with Brian Loew, the CEO of Inspire.com. The website has 66 communities for patients with different illnesses to connect. Each community has a branded partnership in exchange for expert information on the various illnesses. The social media tools that are being used on this website are groups, blogs/journals, emails, private messages, and friending abilities. Read the complete interview here. (Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2390392</comments>
            <pubDate>Tue, 05 May 2009 14:06:00 +0100</pubDate>
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            <title>Ortho-McNeil Launches Facebook Site for Adult ADHD</title>
            <link>http://www.medworm.com/index.php?rid=2387225&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FNme3CgeN7MI%2Fortho-mcneil-launches-facebook-site-for.html</link>
            <description>According to PharmaExec.com, Ortho-McNeil has launched a Facebook site for Adult ADHD. The site, ADHD Allies (facebook.com/ADHDAllies), works like a traditional Facebook page, but features a bevy of informational tools directed at the 9 million adults suffering from the condition. Topics include organization at work, financial organization, and social interactions during the summer....This isn’t McNeil’s first jump into social media. Last year, the company launched a Facebook site geared towards mothers of children with ADHD. To date, that site has garnered more than 8,200 fans. However, unlike the site about caregivers, ADHD Allies requires people with the disease to actually come out and announce that they have it.What other fan pages have you seen work on Facebook for specific condi...</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2387225</comments>
            <pubDate>Mon, 04 May 2009 16:03:00 +0100</pubDate>
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        <item>
            <title>Pfizer Top Pharma Social Brand</title>
            <link>http://www.medworm.com/index.php?rid=2376813&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FScaXdEtMYxQ%2Fpfizer-top-pharma-social-brand.html</link>
            <description>According to MediaPost.com, Pfizer, Johnson &amp; Johnson and Novartis have the highest &quot;social share of voice&quot; among pharmaceutical companies, according to a ranking by social advertising company ViTrue. Pharmaceutical companies have been reluctant to embrace social media for fear of running afoul of FDA regulations that govern the advertising and promotion of prescription drugs. No pharma companies or drug brands made ViTrue's top 100 list last year.As social branding becomes more popular and more acceptable, how will the Pharma companies change their use of the avenue connect with consumers? (Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2376813</comments>
            <pubDate>Wed, 29 Apr 2009 13:37:00 +0100</pubDate>
            <guid isPermaLink="false">2376813</guid>        </item>
        <item>
            <title>Online search and Pharma companies</title>
            <link>http://www.medworm.com/index.php?rid=2376814&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FTvNoo2k_UFY%2Fonline-search-and-pharma-companies.html</link>
            <description>The FDA has recently changed the policies on search engine marketing. Companies can only buy sponsored search terms if they can contain a fair and balanced claim. Bill Drummy, the CEO of Heartbeat Digital, states that this may actually be a positive thing. Click-through rates are actually higher when addressing a cause or symptom as opposed to addressing the drug directly. For more, read the Q&amp;A here. (Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2376814</comments>
            <pubDate>Mon, 27 Apr 2009 13:35:00 +0100</pubDate>
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        <item>
            <title>Three More Big Pharma Mergers?</title>
            <link>http://www.medworm.com/index.php?rid=2365438&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FRg0Kg5vvDSw%2Fthree-more-big-pharma-mergers.html</link>
            <description>According to FiercePharma, it may be time for three more big Pharma mergers within the year. The industry, which has gone through huge changes just in the early part of this year may be in for a lot more thanks to possible mergers between Pfizer/Wyeth, Roche/Genentech, and Merck/Schering-Plough. The pebble of truth about these mergers comes from a recent report by Steve Seget of Urch Publishing. Is this just hearsay or do you think that these, if not a few may actually happen within the year? What will happen with the online presence of these companies if they merge? (Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2365438</comments>
            <pubDate>Fri, 24 Apr 2009 15:06:00 +0100</pubDate>
            <guid isPermaLink="false">2365438</guid>        </item>
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            <title>Mayo Clinic Launches Health Manager</title>
            <link>http://www.medworm.com/index.php?rid=2365439&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2Fx7yONrA7rr4%2Fmayo-clinic-launches-health-manager.html</link>
            <description>John Sharp recently posted in his eHealth blog that Mayo Clinic has launched a new Personal Health Record, Health Manager. With the health manager, users will be able to get interactive and personal guidance from Mayo Clinic experts, and they'll be able to organize their family's health information all in once place. This site will be interesting to watch as more and more companies are making the switch to providing online medical records and consultations. (Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2365439</comments>
            <pubDate>Thu, 23 Apr 2009 14:15:00 +0100</pubDate>
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            <title>MiVitals set to close</title>
            <link>http://www.medworm.com/index.php?rid=2358888&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FDyu2HYB-o4k%2Fmivitals-set-to-close.html</link>
            <description>According to the Washington Post, MiVitals will be closing mid-May due to lack of funding. The Washington Post points out that they didn't have any partnerships with pharmacies, medical professionals or institutions, which seems to be the key with other electronic health providers such as GoogleHealth, WebMD and Aetna's SmartSource. Read the full article here. (Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2358888</comments>
            <pubDate>Wed, 22 Apr 2009 14:45:00 +0100</pubDate>
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            <title>Pharma Deals Exploding in 2009</title>
            <link>http://www.medworm.com/index.php?rid=2354099&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FT8lYYi8vf7M%2Fpharma-deals-exploding-in-2009.html</link>
            <description>According to TheStreet.com, pharma deals in the first quarter of 2009 were worth nearly 50% more than all the industry deals announced in 2008, according to a new report. The report, from The Mergermarket Group of New York and London, says deals in the quarter carried a combined value of $166 billion -- more than 10 times that of deals announced in last year's first quarter and well over the $114 billion in deals announced in all of 2008. Roche bought the 44% of Genentech (DNA Quote) it didn't already own for $47 billion. Pfizer (PFE Quote) is buying Wyeth for $64 billion and Merck (MRK Quote) is buying Schering-Plough (SGP Quote) for $43 billion.The deals seem evidence that despite the downturn big pharma still boasts the big cash flow to make major moves. In the case of Merck, the reason...</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2354099</comments>
            <pubDate>Tue, 21 Apr 2009 14:02:00 +0100</pubDate>
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            <title>Are Physician's Doing Enough?</title>
            <link>http://www.medworm.com/index.php?rid=2349716&amp;cid=t_329251_150_f&amp;fid=38374&amp;url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FtHYZKq2YsQo%2Fare-physicians-doing-enough.html</link>
            <description>Jay Parkinson highlights on his recent post in The Health Care Blog that due to a physicians' hectic schedule, doctors on average spend only one hour a year with a patient, and the patient manager their own health for the rest of the year. There are already applications available for doctors and team members to share information internally like Basecamp and Action Method, but wouldn't it be interesting to have the same type of platform between patients and physicians? (Source: ePharma Summit)</description>
            <author>ePharma Summit</author>
            <type>blogs</type>
        <comments>http://www.medworm.com/rss/comments.php?id=2349716</comments>
            <pubDate>Mon, 20 Apr 2009 15:36:00 +0100</pubDate>
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