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        <title>MedWorm Tags: ad campaign</title>
        <description>MedWorm provides a medical RSS filtering service. Over 6000 RSS medical sources are combined and output via different filters. This feed contains the latest medical blog items that have been tagged with 'ad campaign'.</description>
        <link><![CDATA[http://www.medworm.com/rss/search.php?qu=%22ad+campaign%22&t=%22ad+campaign%22&r=Exact&o=d&f=tag]]></link>
        <lastBuildDate>Sat, 03 Sep 2011 03:33:02 +0100</lastBuildDate>
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            <title>Attack Ads: In the Screening Room</title>
            <link>http://www.medworm.com/index.php?rid=4023094&amp;cid=t_265646_136_f&amp;fid=37852&amp;url=http%3A%2F%2Fdonnatrussell.com%2F2010%2F09%2F30%2Fattack-ads-in-the-screening-room%2F</link>
            <description>New cartoon by Trussell &amp; Trussell on Politics Daily. Attack Ads: In the Screening Room. Putting the pain in campaign.
Filed under: Politics Daily Tagged: 2010 election, attack ad, campaign, commercial, congress, humor, political cartoon, robert donna trussell (Source: Donna Trussell)</description>
            <author>Donna Trussell</author>
            <type>blogs</type>
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            <pubDate>Fri, 01 Oct 2010 04:01:26 +0100</pubDate>
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            <title>(UPDATE) American Cancer Society: “Only” A Fundraising Ad, Right?</title>
            <link>http://www.medworm.com/index.php?rid=3865268&amp;cid=t_265646_87_f&amp;fid=39187&amp;url=http%3A%2F%2Fgetbetterhealth.com%2Famerican-cancer-society-only-a-fundraising-ad-right%2F2010.08.13</link>
            <description>EDITOR&amp;#8217;S NOTE: Following Gary Schwitzer&amp;#8217;s HealthNewsReview.org August 11th blog post below entitled &amp;#8220;American Cancer Society: &amp;#8216;Only&amp;#8217; A Fundraising Ad, Right?&amp;#8221;, the American Cancer Society pulled its &amp;#8220;Screening Is Seeing&amp;#8221; ad the next day.
See Schwitzer&amp;#8217;s follow-up post &amp;#8220;Screening Is Seeing&amp;#8221; Ad By American Cancer Society-Cancer Action Network (ACS-CAN) Is Pulled&amp;#8221; and a related article by Mary Carmichael of Newsweek: &amp;#8221;The American Cancer Society&amp;#8217;s Misleading New Ads.&amp;#8221;
Also see &amp;#8220;Common Themes In The Alzheimer&amp;#8217;s Test Stories And The Cancer Society Screening Ad&amp;#8221; by Schwitzer.
(ORIGINAL POST)
American Cancer Society: &amp;#8220;Only&amp;#8221; A Fundraising Ad, Right?
A well-intentioned ad campaig...</description>
            <author>Better Health</author>
            <type>blogs</type>
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            <pubDate>Fri, 13 Aug 2010 12:00:32 +0100</pubDate>
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            <title>Doc Fix Blamed On Doctors</title>
            <link>http://www.medworm.com/index.php?rid=3625502&amp;cid=t_265646_87_f&amp;fid=39187&amp;url=http%3A%2F%2Fgetbetterhealth.com%2Fdoc-fix-blamed-on-doctors%2F2010.06.02</link>
            <description>The American Medical Association will launch a multi-million-dollar ad campaign tomorrow to heighten pressure on Congress for a doc-fix bill. The American College of Physicians (ACP) reacted by calling for doctors to contact their member of Congress directly to let their voices be heard. Robert Centor, FACP, called for doctors to protest as well. (American Medical Association, American College of Physicians, DB&amp;#8217;s Rants)
Meanwhile, a Florida medical society predicts a crisis in that senior-laden state. The society cited but did not name eight primary care doctors who&amp;#8217;ve stopped accepting Medicare patients this year, and 12 cardiologists who left private practice for employment elsewhere because of already reduced payments. Unbelievably, business columnist Steven Pearlstein sorte...</description>
            <author>Better Health</author>
            <type>blogs</type>
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            <pubDate>Wed, 02 Jun 2010 18:00:00 +0100</pubDate>
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            <title>Milk: The Drink of Rock Stars</title>
            <link>http://www.medworm.com/index.php?rid=1377945&amp;cid=t_265646_87_f&amp;fid=34872&amp;url=http%3A%2F%2Fwww.healthbolt.net%2F2008%2F04%2F16%2Fmilk-the-drink-of-rock-stars%2F</link>
            <description>Who ever said that milk was not the drink of choice for rockers and other fabulous folk? If you have any doubts, check out this new ad campaign for the white stuff.
Aimed at convincing kids and teens to reach for Moo Juice instead of soda, the milk crew promises they&amp;#8217;re not giving up on their ever-so-famous Got Milk? campaign - they&amp;#8217;re just using the Spinal Tap rocker analogy to appeal to the younger crowds. 
In the promotion, the &amp;#8220;rock band&amp;#8221; White Gold is out spreading the good word on milk&amp;#8230;and taking the ad world by storm. Interesting concept and one that I, personally, hope will work. 
But, of course, the bottom line is that many parents need to revert back to some of their old-school ways and offer milk at mealtimes, rather than sugar-laden juices, sodas a...</description>
            <author>Healthbolt</author>
            <type>blogs</type>
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            <pubDate>Thu, 17 Apr 2008 01:43:38 +0100</pubDate>
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