MedWorm provides a medical RSS filtering service. Over 6000 RSS medical sources are combined and output via different filters. This feed contains the latest medical blog items that have been tagged with 'audience'. Sat, 03 Sep 2011 02:38:19 +0100 http://www.medworm.com/index.php?rid=4902679&cid=t_138356_147_f&fid=39273&url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2F5a-g09FML7k%2Freal-costs-of-social-media.html We all know social media is not free. David Fleet recently posted a very informative infographic compiled from the expertise of multiple organizations to illuminate the true costs of social media. The graphic expounds on the hidden costs of social media campaigns including staff costs, advertising consultant fees, platform creation and apps. The costs on the low end total up to about 200,000 on average for a small operation and increase exponentially from there depending on staff size and involvement in the space. But not to worry, the article goes on to praise the impacts that social media can have on a campaign including engagement, brand awareness and overall reach. ePharma Summit West is your opportunity to hear from the guru’s of social media in the pharmaceutical industry and fi... ePharma Summit blogs http://www.medworm.com/rss/comments.php?id=4902679 Mon, 06 Jun 2011 19:05:00 +0100 4902679 http://www.medworm.com/index.php?rid=3699546&cid=t_138356_109_f&fid=34750&url=http%3A%2F%2Fpsychcentral.com%2Fblog%2Farchives%2F2010%2F06%2F25%2Fcongratulations-to-christine-stapleton-depression-on-my-mind%2F Earlier this month, Christine Stapleton, blogging for us over at Depression on My Mind, won a 2010 Media Award from Mental Health America, the national mental health advocacy group. This is a prestigious award honoring journalists, writers and producers who cover mental health issues during the previous year in newspapers, magazines and online. I “discovered” Christine through her wonderful column in The Palm Beach Post called “Kicking Depression.” But of course, tens of thousands of people were already aware of her writing! I thought she would make a great addition to Psych Central because she brought a journalist’s eye to covering her own battle with depression — a refreshing perspective to say the least. More amazingly, this has been a great fit for ... World of Psychology blogs http://www.medworm.com/rss/comments.php?id=3699546 Fri, 25 Jun 2010 16:20:29 +0100 3699546 http://www.medworm.com/index.php?rid=3607794&cid=t_138356_147_f&fid=39202&url=http%3A%2F%2Fnicolaziady.wordpress.com%2F2010%2F05%2F27%2Foptimizing-marketing-news-releases-for-searches%2F I recently came across some tips for gaining top visibility for press releases in both search engines and media that I thought were worth sharing. Following are excerpts from a recent session led by Meg Walker, Director of Online Marketing for PRWeb. 1. Meet audience demand. To me, this is the first step in any successful marketing communications endeavor. Walker reminds us, though, that this step is critical in finding the right hook. She recommends the following criteria: * Know your audience. What is it potential prospects and media are interested in? In what tone should they be spoken to? Do they appreciate a certain angle over another? * Be relevant. More than just understanding your audience, give them content that is both relevant and timely * Satisfy customer demand. To know... Nicola Ziady blogs http://www.medworm.com/rss/comments.php?id=3607794 Fri, 28 May 2010 04:00:20 +0100 3607794 http://www.medworm.com/index.php?rid=3538390&cid=t_138356_150_f&fid=38374&url=http%3A%2F%2Ffeedproxy.google.com%2F%7Er%2FePharmaSummit%2F%7E3%2FjUs20Pfiyqc%2Fcommunity-20-addresses-community-needs.html (Source: ePharma Summit) ePharma Summit blogs http://www.medworm.com/rss/comments.php?id=3538390 Wed, 05 May 2010 17:58:00 +0100 3538390 http://www.medworm.com/index.php?rid=3370472&cid=t_138356_109_f&fid=34750&url=http%3A%2F%2Fpsychcentral.com%2Fblog%2Farchives%2F2010%2F03%2F16%2Flessons-learned-from-sxswi-2010%2F Since 1999, I’ve been attending the SXSW interactive conference off and on over the years. This year’s SXSWi conference (one leg of the annual three-leg SXSW interactive, film and music festival) was in some ways no different than in years past, but in other ways, way different (with its highest attendance yet — somewhere between 13,000 and 14,000 people). Here are a few tidbits of random insights from this year’s conference outing. 1. Keynotes are Key Conference-goers look forward to the keynotes. They are, by definition, the highlight of the day and sometimes of the entire conference. Keynotes cannot just be individuals promoting their own work, product or company (and believing the audience can generalize from this usually very-unique set of experiences). They ne... World of Psychology blogs http://www.medworm.com/rss/comments.php?id=3370472 Tue, 16 Mar 2010 17:33:07 +0100 3370472 http://www.medworm.com/index.php?rid=3318436&cid=t_138356_109_f&fid=34750&url=http%3A%2F%2Fpsychcentral.com%2Fblog%2Farchives%2F2010%2F02%2F28%2Fbecome-a-contributor-to-world-of-psychology%2F Unbeknownst to some of you, World of Psychology welcomes guest contributors! Please send us your essays, commentary, opinion or rational (or sometimes irrational!) thoughts about anything in the world of psychology and mental health. This is a wonderful opportunity for the writers in our audience — professionals and laypeople alike — to share their point of view with our 1.1 million readers. Entries should be about a psychology or mental health topic (obviously), and be something that hasn’t been published online already a hundred times before. We’re especially interested in folks who are interested in recent research or news on a specific topic, and can bring their own background, experiences and insight to bear on that topic. World of Psychology is about opening u... World of Psychology blogs http://www.medworm.com/rss/comments.php?id=3318436 Sun, 28 Feb 2010 20:58:10 +0100 3318436 http://www.medworm.com/index.php?rid=2258168&cid=t_138356_109_f&fid=34750&url=http%3A%2F%2Fpsychcentral.com%2Fblog%2Farchives%2F2009%2F03%2F10%2F2008-was-the-year-of-social-networking%2F According to a Nielsen Company report just released, 2008 was the year that social networking really took hold in the world, surpassing email usage and growing the fastest not amongst the youngest Internet users, but the middle-aged — those in the 35 - 49 year old age range. While search engines and general interest portals like Yahoo! still have the largest reach (85 percent), “member communities” — which includes not only popular social networking websites like Facebook, but also blogging websites — reached 66.8%. This was the largest increase — 5.4% — of any sector measured from Dec. 2007 to Dec. 2008, and double the increase of any other sector. Even though email was surpassed by these “member communities” websites (including blogs)... World of Psychology blogs http://www.medworm.com/rss/comments.php?id=2258168 Tue, 10 Mar 2009 20:00:03 +0100 2258168 http://www.medworm.com/index.php?rid=1047659&cid=t_138356_88_f&fid=35612&url=http%3A%2F%2Ftheknifeman.blogspot.com%2F2007%2F11%2Fwho-by-fire.html I seem to have caught up to myself, and my intention to manage a post a day (on average). Sadly my mo' hasn't managed a similar spurt.I'm pleased to see I've retained a few of the extra readers generated by mt free press from Scalpel (see the side bar: "Fix Bayonets"; this incidentally is because his blog is called 'Scalpel or Sword' and the British 95th regiment of foot called their bayonets swords. In case you were wondering.)I've also been added to the blogroll of another fave of mine, M.D.O.D. Anyone stumbling here from there, or anywhere is more than welcome. Pull up a chair, help yourselves to the scotch. You might need it, if my especial brand of jaundiced rambling ain't to your taste.Here's an example of what you can expect....I'm feeling extra proud of meself, as it seems I've suc... The KnifeMan blogs http://www.medworm.com/rss/comments.php?id=1047659 Fri, 23 Nov 2007 16:42:00 +0100 1047659