MedWorm provides a medical RSS filtering service. Over 6000 RSS medical sources are combined and output via different filters. This feed contains the latest medical blog items that have been tagged with 'bargh'. Sat, 03 Sep 2011 02:58:01 +0100 http://www.medworm.com/index.php?rid=4495251&cid=t_435693_109_f&fid=34761&url=http%3A%2F%2Ffeeds.feedblitz.com%2F%7E%2F24413699%2F0%2Fneuromarketing%7EDoes-Paper-Outweigh-Digital.htm We know that viewing information on paper causes more emotional processing in the brain than the same information viewed on a screen (see Paper Beats Digital for Emotion), and there’s another way paper might be better: its weight. The idea comes from the same study that found that softer chairs increase negotiating flexibility. That study, [...] CommentsFor digital, however, I think there is far more at work here. ... by mrGI believe this is true of business cards as well, the heavier ... by mrGPlus 2 more...Related StoriesSeating Secret: How To Soften Up Your ProspectsThe Last Name Effect: Why Zimmerman is ImpatientUniversity Neuromarketing Lab Opens (Source: Neuromarketing) Neuromarketing blogs http://www.medworm.com/rss/comments.php?id=4495251 Fri, 18 Feb 2011 15:47:38 +0100 4495251 http://www.medworm.com/index.php?rid=4482828&cid=t_435693_109_f&fid=34761&url=http%3A%2F%2Ffeeds.feedblitz.com%2F%7E%2F24354923%2F0%2Fneuromarketing%7ESeating-Secret-How-To-Soften-Up-Your-Prospects.htm If the last time you bought a car the salesperson offered you a soft, comfortable chair, there are two possible explanations:   1) The salesperson was genuinely concerned about your comfort during a stressful negotiation.   2) The salesperson knew you would pay more than if you sat in a hard chair. That’s crazy, right? There’s no [...] Comments[...] This post was mentioned on Twitter by Timothy (Tim) ... by Tweets that mention Seating Secret: How To Soften Up Your Prospects -- Topsy.comRelated StoriesThe Last Name Effect: Why Zimmerman is ImpatientUniversity Neuromarketing Lab OpensIt Really DOES Pay to Schmooze (Source: Neuromarketing) Neuromarketing blogs http://www.medworm.com/rss/comments.php?id=4482828 Wed, 16 Feb 2011 13:55:04 +0100 4482828 http://www.medworm.com/index.php?rid=3359061&cid=t_435693_109_f&fid=34761&url=http%3A%2F%2Ffeeds.feedblitz.com%2F%7E%2F6851062%2F166rl5%2Fneuromarketing%7EHeat-Up-Sales-With-Coffee.htm Meeting with a sales prospect in person for the first time? Think twice before you offer her a nice, ice-cold beverage. Instead, try a steaming mug of hot coffee to make the best impression. One of my favorite researchers, John Bargh of Yale University, found that the temperature of a beverage makes a [...] CommentsWhat a quirky piece of research. Not that I've ever needed an ... by Brendon ClarkInteresting article, Roger. I've also found more productive ... by Drew Carls (Source: Neuromarketing) Neuromarketing blogs http://www.medworm.com/rss/comments.php?id=3359061 Fri, 19 Feb 2010 13:14:22 +0100 3359061 http://www.medworm.com/index.php?rid=2660780&cid=t_435693_109_f&fid=36089&url=http%3A%2F%2Fthesituationist.wordpress.com%2F2009%2F08%2F01%2Fbargh-and-baumeister-and-the-free-will-debate%2F From Googlevideo: “John A. Bargh, Ph.D., professor at Yale University [and Situationist Contributor], speaks during a symposium at the Society for Personality and Social Psychology Convention in Tampa, FL. This special keynote session was titled “What Social Psychology can Tell Us about the ‘Free Will’ Question.” * * * * * * From Googlevideo: Roy Baumeister of Florida State University speaks at the same event about the usefulness and complexity of consciousness and human culture. * * * * * * To read a sample of related Situationist posts, see “The Death of Free Will and the Rise of Cheating,” “Interview of Eric Kandel,” and “Coalition of the Will-less.” (Source: The Situationist) The Situationist blogs http://www.medworm.com/rss/comments.php?id=2660780 Sat, 01 Aug 2009 04:01:41 +0100 2660780 http://www.medworm.com/index.php?rid=1810011&cid=t_435693_109_f&fid=36089&url=http%3A%2F%2Fthesituationist.wordpress.com%2F2008%2F09%2F20%2Fthe-situation-of-body-temperature%2F Benedict Carey has an interesting story in the Herald Tribune, “A Cold Stare Can Make You Crave Some Heat.”  Here’s a sample. * * * For every congenial character who can warm a room, there’s another who can bring a draft from the north, a whiff of dead winter. And even if the thermometer doesn’t register the difference, people do: social iciness feels so cold to those on the receiving end that they will crave a hot drink, a new study has found. The paper, appearing in the current issue of the journal Psychological Science, is the latest finding from the field of embodied cognition, in which researchers have shown that the language of metaphor can activate physical sensations, and vice versa. Just as spreading a bad rumor can make people feel literally dirty, so did ... The Situationist blogs http://www.medworm.com/rss/comments.php?id=1810011 Sat, 20 Sep 2008 04:01:16 +0100 1810011 http://www.medworm.com/index.php?rid=1652696&cid=t_435693_109_f&fid=36089&url=http%3A%2F%2Fthesituationist.wordpress.com%2F2008%2F07%2F24%2Fsocial-psychology-and-the-unconscious-the-automaticity-of-higher-processes%2F The cognitive revolution of psychology in the 1970s began to give way to the early findings of automaticity in the 1980s, which were spearheaded by Situationist contributor John Bargh, whose dissertation on automatic social perception won the Dissertation Award from the Society of Experimental Social Psychology in 1982. Since that time, the field of automaticity has grown from a few studies on social perception and judgment to encompass research across the social psychology spectrum, including research on emotions, attitudes, goal pursuit, relationships, and evaluations. In Bargh’s latest book, Social Psychology and the Unconscious: The Automaticity of Higher Processes, he collects chapters from researchers working on automaticity within these varied contexts. Bargh makes clear in his in... The Situationist blogs http://www.medworm.com/rss/comments.php?id=1652696 Thu, 24 Jul 2008 21:25:19 +0100 1652696 http://www.medworm.com/index.php?rid=693310&cid=t_435693_109_f&fid=35677&url=http%3A%2F%2Ffeeds.feedburner.com%2F%7Er%2FBrainBasedBusiness%2F%7E3%2F127642858%2Fprickly_and_polite_tests_prime.html People prime the human brian daily for prickly or polite results at work.  John Bargh, researcher at New York University, found that attitudes and emotions often occur without a person’s awareness. Yet these emotions, and impressions impact decisions and judgments more than most people realize. Bargh gave university students one of two scrambled sentence tests. One group of students received the five minute test – peppered with words such as …aggressivelyrudebotherdisturbintrudeinfringe. The second group received a similar 5-minute test with words such as …respectconsiderateappreciatepatientlyyieldpolitecourteousCan you guess the results? After the test students were to discuss their results with the researcher – who had planted a person in the doo... BrainBasedBusiness blogs http://www.medworm.com/rss/comments.php?id=693310 Mon, 25 Jun 2007 03:21:02 +0100 693310