MedWorm provides a medical RSS filtering service. Over 6000 RSS medical sources are combined and output via different filters. This feed contains the latest medical blog items that have been tagged with 'consumers international'. Sat, 03 Sep 2011 02:59:50 +0100 http://www.medworm.com/index.php?rid=2011122&cid=t_154382_150_f&fid=34889&url=http%3A%2F%2Fpharmamkting.blogspot.com%2F2008%2F12%2Flillys-cialis-campaign-wins-marketing.html Eli Lilly takes this year's Marketing Overdose Award for the promotion of its erectile dysfunction (ED) drug, Cialis. The award was given by Consumers International (CI), a non-profit international consumer advocacy group with member organizations in 220 countries (ie, Consumers Union in the US)."Eli Lilly has run foul of marketing regulations in the promotion of it's erectile dysfunction (ED) drug Cialis on a number of occasions around the world," states CI (see "Eli Lilly -- The Marketing Overdose Award for rampant promotion"). "In October 2008, the UK [Prescription Medicines Code of Practice Authority] reprimanded Lilly for not providing adequate information about the side effects of Cialis in its online and in-surgery promotions. The online information site was linked to the first ever... Pharma Marketing Blog blogs http://www.medworm.com/rss/comments.php?id=2011122 Thu, 04 Dec 2008 11:54:00 +0100 2011122 http://www.medworm.com/index.php?rid=1556167&cid=t_154382_87_f&fid=34470&url=http%3A%2F%2Fwww.thehealthcareblog.com%2Fthe_health_care_blog%2F2008%2F06%2Fdrug-advertisem.html By Sean Neill Sean Neill is a South African-born, British-trained anesthesiologist, who recently relocated to Midwestern USA. He blogs regularly at OnMedica about his cross-cultural experience, frequently pointing out oddities of American health care. Watching television in America takes some... (Source: The Health Care Blog) The Health Care Blog blogs http://www.medworm.com/rss/comments.php?id=1556167 Mon, 30 Jun 2008 04:00:00 +0100 1556167 http://www.medworm.com/index.php?rid=1207372&cid=t_154382_150_f&fid=34889&url=http%3A%2F%2Fpharmamkting.blogspot.com%2F2008%2F02%2Fmaking-fun-of-pharma-marketing-is-easy.html I've just returned from a few days vacation on the beach in Sunny Isles, Florida and I haven't yet recovered from the Motivational Deficiency Disorder (MDD) symptoms that resulted!Haven't heard about MDD? You might want to take a look at the following video produced by the folks at Consumers International (CI) . The video explains what MDD is, how it's treated, and -- most importantly -- how one pharmaceutical company markets Strivor, its new MDD treatment:I particularly like the part about 4 minutes into this video where the good doctor talks about clinical trial results on sloths."You've seen nothing," says the doctor who invented Strivor, "until you've seen a sloth that's motivated, I'll tell you!"Ba Boom!Ha, Ha, Ha.The anti-pharma marketing shenanigans of CI have only recently caught t... Pharma Marketing Blog blogs http://www.medworm.com/rss/comments.php?id=1207372 Tue, 05 Feb 2008 17:50:00 +0100 1207372 http://www.medworm.com/index.php?rid=993380&cid=t_154382_150_f&fid=35777&url=http%3A%2F%2Ffeeds.feedburner.com%2F%7Er%2FPharmalot%2F%7E3%2F177517988%2F Depending upon the country in which you work, you may instead receive an air conditioner, a washing machine, a camera or a cow. Whatever one’s pleasure, drugmakers are targeting docs in developing countries with dinners and gifts as incentives to prescribe their meds, according to a new report from Consumers International, an umbrella organization of consumer groups. The developing world, in other words, has become an easy target, and the CI report says self-regulation by drugmakers isn’t working, citing ads that would be considered misleading in Europe, as well as heavy promotion to docs, The Guardian reports. “Up to 50 percent of medicines in developing countries are inappropriately prescribed, dispensed or sold,” the report says. Gifts include air conditioners, l... Pharmalot blogs http://www.medworm.com/rss/comments.php?id=993380 Wed, 31 Oct 2007 11:34:33 +0100 993380 http://www.medworm.com/index.php?rid=989949&cid=t_154382_150_f&fid=35777&url=http%3A%2F%2Ffeeds.feedburner.com%2F%7Er%2FPharmalot%2F%7E3%2F177182060%2F This dubious distinction was awarded to Takeda Pharmaceuticals by Consumers International, the federation of consumer groups, for its Rozerem ad campaign in the fall of 2006. You may recall, the drugmaker ran 10-second TV ads tagged ‘Back to School,‘ which featured chalk boards, school books, a school bus, and kids with backpacks. And the ad suggested asking “your doctor if Rozerem is right for you.” But there was a problem - Rozerem was never approved for kids. And the FDA was asleep at the school bus wheel - the agency didn’t act until this past March, when a warning letter was finally issued to Takeda. By then, of course, the school year was more than half over. Hence, the drugmaker was cited by the global consumer group for “taking advantage of poor US regul... Pharmalot blogs http://www.medworm.com/rss/comments.php?id=989949 Tue, 30 Oct 2007 13:34:55 +0100 989949 http://www.medworm.com/index.php?rid=989685&cid=t_154382_150_f&fid=34889&url=http%3A%2F%2Fpharmamkting.blogspot.com%2F2007%2F10%2Fanother-award-for-rozerem-this-onenot.html Consumers International (CI), which claims to be the only independent global campaigning voice for consumers, yesterday accused Takeda Pharmaceuticals -- marketer of the sleep aid Rozerem -- of "taking advantage of poor US regulation and advertising sleeping pills to children, despite health warnings about pediatric use." To honor that achievement, CI awarded Takeda a 2007 International Bad Product Award (see press release).In fact, Takeda was the overall winner!What earned Takeda this distinguished award was a "reminder" back-to-school ad it ran over a year ago in September, 2006. I first blogged about this in March, 2007, when FDA finally got around to issuing Takeda a warning letter (see "Back to School for Takeda, Rozerem, and Abe Lincoln!").Why did it take so long for the FDA to issue... Pharma Marketing Blog blogs http://www.medworm.com/rss/comments.php?id=989685 Tue, 30 Oct 2007 11:29:00 +0100 989685